Headliner Homes: Custom Home Builder for Appleton and the Fox Cities

Bring your dream home to life.

Your house should feel like a home. It needs to be both your home base and sanctuary, both beautiful and uniquely you. Whether you have your entire home planned out or you’re just starting to think about it, you’re in the right place! We help you achieve that, and to us your experience is just as crucial as the final result. We will design and construct your project to suit your tastes. Our process starts with understanding your vision for your new home!

Led by husband-and-wife team Ryan and Katie Smith, we offer a hands-on, highly personalized approach to every custom build and renovation. Ryan and Katie both bring their unique expertise to offer full-service custom home building and remodeling. When you work with us, you’re not only hiring a contractor and an interior designer, you’re partnering with the heart of the business.

We only take on a limited number of projects per year to ensure you receive our full attention, from the very first sketch to the final finishing touches, to make the process both manageable and exciting. The homeowner plays a vital role in the project. During the building process, we actively encourage input from the homeowner, to allow them to see firsthand the skill and attention that goes into every detail.

With Headliner Homes, your vision is understood, your voice is heard, and your home is crafted with care. Let’s bring your dream home to life together.

Spaces Designed for the Way You Live

Our Services

From new builds to remodels and outdoor spaces, Ryan and Katie with Headliner Homes deliver thoughtful design, quality craftsmanship, and a home that fits the way you live.

Front view of home with three garages

Custom Built

At Headliner Homes, we build homes that truly reflect your lifestyle and vision. From personalized designs to transparent budgeting, Ryan and Katie guide you through every step with thoughtful attention to detail. Your dream home, both built with care and to last for generations.

Front view of home with three garages

Remodeling

Transform your existing space with a remodeling process that balances creativity, precision, and clear communication. We handle everything from design to construction, ensuring your home updates blend style and function while minimizing stress and surprises.

Front view of home with three garages

Outdoor Living

Create the perfect outdoor retreat tailored to your lifestyle. Whether it’s decks, pergolas, or custom living spaces, Ryan and Katie deliver durable, high-quality craftsmanship that elevates your home’s beauty and usability, making it ideal for relaxing or entertaining year-round.

Meet Ryan and Katie

At Headliner Homes, every project reflects the passion and dedication of Ryan and Katie Smith. Together, they combine decades of experience in construction and design to deliver personalized, high-quality homes that truly fit the way you live. Their commitment to open communication, trust, and collaboration ensures your journey from concept to completion is seamless and rewarding. When Ryan Smith founded Headliner Homes in 1998, his vision was to provide the customer with a “boutique-style” building process as well as unmatched quality and attention to detail. Ryan and Katie are committed to helping you achieve your ideal home.

Image of Katie and Ryan with their dog taken in front of a fireplace

Frequently Asked Questions

What sets your company apart?

Our commitment to craftsmanship, quality, and customer satisfaction sets us apart. Whether you’re building a custom home or remodeling your existing space, Ryan and Katie offer personalized service from start to finish, with a focus on building lasting relationships with our clients. The results will truly reflect your unique vision and lifestyle.

Do you offer both design and construction services?

Yes. We provide an integrated experience that includes custom design, interior selections, and expert construction management. You’ll work directly with Ryan and Katie throughout the process for a seamless, stress-free build or remodel.

Do you handle permits and inspections?

Yes, we take care of all necessary permits and coordinate with local inspectors to ensure everything meets code and regulations.

What questions should I ask a custom home builder before hiring?

Important questions include their experience with similar projects, warranty and post-build support, subcontractor relationships, and how they handle budget and timeline changes. Ryan and Katie are transparent and responsive, helping clients feel confident every step of the way.

What is the typical timeline for your building projects?

The timeline varies depending on the scope of your project, but we provide detailed timelines at the start and keep you updated throughout the process. Typically, a custom home is estimated at 6+ months, while remodeling projects may take a few weeks to several months. We aim to be efficient while maintaining the highest standards of quality.

How do I get started with my home project?

The first step is to schedule a consultation with us. We meet with you to understand your vision, walk through your space or property, and guide you through every step. We help guide you from design and planning to construction and then follow-up care.

Our Work Speaks for Itself

Portfolio

Explore a selection of our custom homes, remodels, and outdoor living projects. Each showcases the quality craftsmanship, thoughtful design, and attention to detail that define Headliner Homes. Let these real examples inspire your vision and confidence in what we can create together.

Testimonials